She Built This: How to Be a Creative Leader & Run a Production Company, Feat. 3 Female Founders Who Do It episode artwork

EPISODE · Oct 14, 2025 · 20 MIN

She Built This: How to Be a Creative Leader & Run a Production Company, Feat. 3 Female Founders Who Do It

from In Her Direction · host Brittany Doohan

In this episode, host Brittany Doohan chats with three female founders who’ve built creative companies from the ground up: Leah de Leon, filmmaker and co-founder of Sundoc Studios a full-service documentary production companyJordan Ching, CEO and co-founder of Flipbird — an award-winning creative agencyCatherine Argyrople, filmmaker and founder of CATALYZE HER, a global production companyWe talk about their inspiration for starting their companies, what stories they thought were missing from the industry, what makes a great creative leader, and their best advice for others who want to break into the production industry. 🔔 Subscribe for more interviews with accomplished women in video production, media and beyond. Chapters: 00:00 Intro00:53 Meet the Founders01:22 Why They Started Their Production Companies04:28 What Makes a Great Creative Leader07:45 Non-Negotiable Mission & Team Culture Values 13:45 Advice for Others in the Production Industry 19:13 Connect with the FoundersThanks for listening! Want more? Watch full In Her Direction episodes on YouTube & SpotifyFollow @inherdirectionshow on Instagram for bite-sized clips, episode announcements, and a behind-the-scenes look at how IHD is made. 

Episode metadata supplied by the publisher feed · Published Oct 14, 2025

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In this episode, host Brittany Doohan chats with three female founders who’ve built creative companies from the ground up: Leah de Leon, filmmaker and co-founder of Sundoc Studios a full-service documentary production companyJordan Ching, CEO and co-founder of Flipbird — an award-winning creative agencyCatherine Argyrople, filmmaker and founder of CATALYZE HER, a global production companyWe talk about their inspiration for starting their companies, what stories they thought were missing...

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She Built This: How to Be a Creative Leader & Run a Production Company, Feat. 3 Female Founders Who Do It

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