She Left Diageo to Go It Alone | Chloe Bate on Marketing, Brand & Building a Career on Your Own Terms episode artwork

EPISODE · Mar 24, 2026 · 54 MIN

She Left Diageo to Go It Alone | Chloe Bate on Marketing, Brand & Building a Career on Your Own Terms

from She's Lost Control

Most people would kill for a career at Diageo. Chloe Bate had that — and L'Oréal before it — and then walked away to build something entirely on her own terms.A marketing consultant who's worked across some of the most recognisable brands in the world, Chloe has spent her career at the intersection of brand strategy, digital marketing and communications. She knows what it takes to shape campaigns that cut through, how to keep evolving as the industry changes around you, and what it actually feels like to go from a corporate salary to betting on yourself.In this episode, we get into all of it — navigating big brand environments, knowing when it's time to move on, making the leap to freelancing, and building the kind of confidence that doesn't rely on a job title to back it up.Whether you're starting out in marketing, thinking about going freelance, or trying to figure out your next move — this one's for you.⚡ What we cover: → Building a career across brand, digital marketing and communications → What it's really like working for major global brands including L'Oréal and Diageo → Knowing when to move on and how to do it well → Making the leap from corporate marketing to freelance consultant → Setting your rates, negotiating and owning your financial value → Overcoming imposter syndrome and building credibility as a woman in marketing → Developing leadership skills and empowering the people around you → Embracing uncertainty and backing yourself at every stage🎙 She's Lost Control — the podcast for ambitious creatives who are done playing small. 💌 Join #TheChaosClub → www.instagram.com/sheslostcontrolpodcast/

Most people would kill for a career at Diageo. Chloe Bate had that — and L'Oréal before it — and then walked away to build something entirely on her own terms. A marketing consultant who's worked across some of the most recognisable brands in the world, Chloe has spent her career at the intersection of brand strategy, digital marketing and communications. She knows what it takes to shape campaigns that cut through, how to keep evolving as the industry changes around you, and what it actually ...

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She Left Diageo to Go It Alone | Chloe Bate on Marketing, Brand & Building a Career on Your Own Terms

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This episode is 54 minutes long.

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This episode was published on March 24, 2026.

What is this episode about?

Most people would kill for a career at Diageo. Chloe Bate had that — and L'Oréal before it — and then walked away to build something entirely on her own terms.A marketing consultant who's worked across some of the most recognisable brands in the...

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