She Quit a 30-Year Career to Help Others Rebrand Their Lives | Robin Fisher Roffer episode artwork

EPISODE · Apr 13, 2026 · 45 MIN

She Quit a 30-Year Career to Help Others Rebrand Their Lives | Robin Fisher Roffer

from The Midlife Chrysalis · host Chip Conley

Midlife might be the moment everything finally starts to make sense.In this episode of The Midlife Chrysalis, Chip sits down with branding expert Robin Fisher Roffer, who spent over 30 years shaping major brands, to explore how those same principles can help you reinvent your life.Robin shares her own powerful transition, stepping away from a successful career to start a whole new chapter, and what she’s learned along the way.In this episode, you’ll discover:Why real change starts by reconnecting with your original storyThe 3 essentials of a strong personal identity: clarity, consistency, and authenticityHow to define your own “tagline” for your next chapterA refreshing way to see midlife as freedom, finallyIf you’re feeling ready for something new, or just a little more you, this one will stay with you.👉 Watch now and take the first step toward your next chapter.Timestamps:03:44 Father’s influence and childhood story06:55 Early exposure to advertising08:12 Career path and starting agency09:56 Brand strategy principles explained13:34 Intuition and big ideas in branding16:34 Applying branding to personal identity18:33 Workshop transformations and examples20:04 Fast decision-making and creativity21:59 Rebranding midlife discussion24:50 Taglines and brand positioning27:28 Personal midlife transformation32:26 Moving to Santa Fe and lifestyle34:48 Wisdom bumper sticker39:21 Workshop experience and benefitsLearn more about MEA at ⁠https://www.meawisdom.com/#MidlifeReinvention #RebrandYourLife #StartOverAt60 #LifeAfter50 #PersonalBranding #FindYourPurpose #CareerChange #NextChapter #SelfReinvention #WomenOver50 #LifeTransformation #PersonalGrowth #SecondAct #MeaningfulLife #MidlifeChrysalis

Midlife might be the moment everything finally starts to make sense.In this episode of The Midlife Chrysalis, Chip sits down with branding expert Robin Fisher Roffer, who spent over 30 years shaping major brands, to explore how those same principles can help you reinvent your life.Robin shares her own powerful transition, stepping away from a successful career to start a whole new chapter, and what she’s learned along the way.In this episode, you’ll discover:Why real change starts by reconnecting with your original storyThe 3 essentials of a strong personal identity: clarity, consistency, and authenticityHow to define your own “tagline” for your next chapterA refreshing way to see midlife as freedom, finallyIf you’re feeling ready for something new, or just a little more you, this one will stay with you.👉 Watch now and take the first step toward your next chapter.Timestamps:03:44 Father’s influence and childhood story06:55 Early exposure to advertising08:12 Career path and starting agency09:56 Brand strategy principles explained13:34 Intuition and big ideas in branding16:34 Applying branding to personal identity18:33 Workshop transformations and examples20:04 Fast decision-making and creativity21:59 Rebranding midlife discussion24:50 Taglines and brand positioning27:28 Personal midlife transformation32:26 Moving to Santa Fe and lifestyle34:48 Wisdom bumper sticker39:21 Workshop experience and benefitsLearn more about MEA at ⁠https://www.meawisdom.com/#MidlifeReinvention #RebrandYourLife #StartOverAt60 #LifeAfter50 #PersonalBranding #FindYourPurpose #CareerChange #NextChapter #SelfReinvention #WomenOver50 #LifeTransformation #PersonalGrowth #SecondAct #MeaningfulLife #MidlifeChrysalis

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She Quit a 30-Year Career to Help Others Rebrand Their Lives | Robin Fisher Roffer

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This episode was published on April 13, 2026.

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Midlife might be the moment everything finally starts to make sense.In this episode of The Midlife Chrysalis, Chip sits down with branding expert Robin Fisher Roffer, who spent over 30 years shaping major brands, to explore how those same principles...

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