She worked at YouTube: The algorithm doesn't hate you, make the Substack & it's not too late

Welcome to WORK!! Today we're sitting down with @alexis_barber to dive into the unfiltered behind the scenes of the creator economy!🔗 CHECK OUT ALEXIS:Substack: Too Smart For This (https://toocollective.substack.com/)Instagram: @alexisbarberTikTok: @alexisbarber_YouTube: https://www.youtube.com/@UC7-YnRrflV9g6nLMWUkwDtA🎧 LISTEN ON THE PODCASTListen on Apple: https://apple.co/3OsCVEKListen on Spotify: http://bit.ly/3CHpmPoListen anywhere else: https://pod.link/1565886767📥 SPONSORThanks to Storyblocks for sponsoring this video. Get 15% off any annual plan for a limited time, only available through this link: https://www.storyblocks.com/tessbarclay⸻⏱️ CHAPTERS & TIME STAMPS0:00 Intro4:00 Creators drive more culture than legacy media6:20 The state of the creator economy in 20269:48 The best formula for a successful creator in 202612:21 Viewing yourself as a startup as a creator15:07 The years you spend building the wrong thing18:02 How to build a cohesive brand without being "niched down"23:00 Long form content & how to grow on Substack31:38 The biggest misconception about YouTube right now33:44 The truth about thumbnails & titles from inside YouTube36:38 Can you grow from vlogs on YouTube in 2026?39:01 Should you be doing YouTube Shorts?46:48 Does YouTube actually push small creators?50:15 How to make social media your 9-to-5: 3 pillars56:47 Alexis's Creator Essentials group cohort1:03:00 Outro & Thank you!!⸻🔗 LINKSBusy Blooming HQ: https://www.busyblooming.ca/hqDescript: https://get.descript.com/tessClickUp: https://try.web.clickup.com/tessRiverside: https://riverside.fm/?via=tess-barclayRella: https://getrella.com/?via=busybloomingMy content creator essentials: https://www.amazon.com/shop/tessbarclayMy ShopMy (clothes, tech, etc.): https://shopmy.us/shop/tessbarclaySome links are affiliate links — I may earn a commission if you sign up (at no extra cost to you!) 💸📌 FOLLOW USBusy Blooming IG → https://www.instagram.com/busybloomingg/Tess IG → https://www.instagram.com/tessbarclay/TikTok → https://www.tiktok.com/@tess.barclayBusy Blooming® is a registered trademark. All content, formats, and segments are original works. Unauthorized reproduction or translation is not permitted.#creatoreconomy #socialmedia #youtubegrowth