Shhh Privacy Please!

In this episode, Jennie Smythe, Founder & CEO of Girlilla Marketing, breaks down why creators, artists, and brands need to stop treating social platforms like partnerships and start treating them like what they really are, channels for growth.From audience ownership and email databases to platform dependency, algorithms, and the creator economy, Jennie shares a grounded, practical perspective on building sustainable digital businesses beyond vanity metrics and follower counts. A thoughtful conversation about future-proofing your audience, investing in owned platforms, and creating meaningful fan connection in an increasingly chaotic online world.We used AI to help us narrate these very human created blogs so we can spend more time helping others.  Thanks for listening.  Be good online... and in real life! Read more at girlillamarketing.com/blogFollow us @girlillamarketing