SHIFT BREAK! Adding Value in the Cafe

These days a lot of coffee shop owners are thinking about how they can add value for the customer. Of course this is a question that should be asked and right now with costs and competition the desire to add value is at an all time high as we seek to attract and retain customers.  But are we going about it the right way?  Today on Shift Break we will be talking about why you might not need to add any more value than you already offer, and then if you decide you want to add something to your program, what approach should you take to delight your guests.  Related episodes:  BLOG: Soul Searching in the New Landscape of Retail 432 : How to Win in Specialty Retail Coffee 173 : 5 Areas of Focus for Retailers 433: Winning Staff and Customer Loyalty 340 : Encore Episode of "10 Reasons to Love the Customer"! 443: Want Impactful Messaging? Keep it Simple! w/ Author Ben Guttmann 282 : How to Listen to your Customers 016: Raising the Bar on your Customer Experience w/ Michael Butterworth  453 : The Craft of Operations   ATTENTION CAFE OWNERS w/ 2+ Years of running your brick and mortar.... - LOOKING FOR A COMMUNITY OF SUPPORT, ACCOUNTABILITY, INSIGHT, AND ENCOURAGEMENT?  - The Key Holder Coaching Group master-mind are now taking new applicants for our 4th cohort launching in march!  Click below to fill out your application now! KEY HOLDER COACHING APPLICATION   INTERESTED IN CONSULTING AND COACHING? If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email  [email protected] of book a free call now:  https://calendly.com/chrisdeferio/30min    Thank you to out sponsors! Everything you need for back of the house operations https://rattleware.qualitybystainless.com/   The best and most revered espresso machines on the planet: www.lamarzoccousa.com