SHIFT HAPPENS EP.31 - Talking Shift: Stop Presenting. Start Connecting w/Ari Butler

In this special edition of Shift Happens: Talking Shift, Jeff Edwards sits down with Ari Butler, founder of AB3 Communications, to unpack a powerful tension in today’s workplace: how you can be more productive than ever… and trusted less at the same time. From his roots in theater to advising leaders across companies like Cisco, Google Cloud, and Goldman Sachs, Ari brings a unique perspective: leadership isn’t just strategy—it’s a creative, performative act. And every interaction? It’s either building trust… or quietly eroding it. We explore what most leaders get wrong—focusing on what they want to say instead of what others need to hear—and why the best communicators don’t just inform… they move people to act. 💡 Why Listen: • 🤖 Close the AI trust gap—learn how to stay human in an AI-powered world • 🎭 Rehearse vs. practice—unlock better outcomes by staying in “rehearsal mode” longer • 🎯 Prepare for impact—shift from showcasing intelligence to driving real action If you’ve ever left a meeting thinking “that didn’t land…”—this conversation will change how you show up. Because in the end, it’s not just what you say… it’s how it lands.