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SHK 268: Vom Ertragsanker zum Risikofaktor – Winter im Wandel

EPISODE · Jan 4, 2026 · 10 MIN

SHK 268: Vom Ertragsanker zum Risikofaktor – Winter im Wandel

from Smart Hotel Key, dein Podcast für erfolgreiches Hotelmanagement · host Marco Riederer

In dieser Podcastfolge von SmartHotelKey analysieren wir, warum der Winter 2026 nicht nur wetter-, sondern strategisch herausfordernd ist. Welche Risiken bedrohen klassische Skidestinationen? Warum verliert der März an Buchungsrelevanz? Und welche Konzepte braucht es jetzt für eine nachhaltige Winterzukunft? Shownotes/Links: - Link zum Blogbeitrag https://smarthotelkey.at/technische-beschneiung - Instagram https://www.instagram.com/smart.hotel.key/ - Prodinger Tourismusberatung https://tourismusberatung.prodinger.at/ - Zum vollständigen Markt- und Trendreport 2026: https://tourismusberatung.prodinger.at/2025/12/30/markt-und-trendreport-hotellerie-2026/

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SHK 268: Vom Ertragsanker zum Risikofaktor – Winter im Wandel

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