Should Hollywood Take the Microdrama Boom Seriously? episode artwork

EPISODE · Feb 12, 2026 · 32 MIN

Should Hollywood Take the Microdrama Boom Seriously?

from The Town with Matthew Belloni · host The Ringer

Matt is joined by Shicong Zhu, head of West Coast Studios at DramaBox, to discuss just how successful and profitable vertical micro-dramas have become, how they are produced so cheaply, the genres that work best for vertical video, and whether this is a threat to traditional Hollywood filmmaking (00:00). Matt finishes the show with an opening weekend box office prediction for ‘Wuthering Heights,’ ‘Goat,’ and ‘Crime 101’ (25:47). Host: Matt Belloni Guest: Shicong Zhu Producers: Craig Horlbeck, Jessie Lopez, and Jon Jones Theme Song: Devon Renaldo AVATAR: FIRE AND ASH. FOR YOUR CONSIDERATION. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Episode metadata supplied by the publisher feed · Published Feb 12, 2026

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Should Hollywood Take the Microdrama Boom Seriously?

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