Should I Create a Separate Brand for My E-Commerce Clients?

On this week's coaching call, I talk to a Bean Ninja. That's bean as in bean counter. A great name for a full-service bookkeeping website, right? Meryl Johnston started her business in 2015 with just $1,000 and a dream of changing the global bookkeeping game, and it's grown into something amazing. Sometimes, when we grow our businesses, we have new opportunities that come up and we aren't quite sure how to handle them or how they might even fit into the brand, or even if we should just ignore the opportunity altogether. Meryl is here to talk about whether she should add services for a new audience onto her brand and if so, how to do it. If you enjoyed today's episode and you love the format of this show and helping other entrepreneurs, can you help me convince others to listen too? All you have to do is leave a quick review and rating on Apple Podcasts (and subscribe if you haven't already). That would mean the world to me, so thank you so much!Today’s sponsor is FreshBooks, who make the best financial management software out there. It’s ridiculously easy to use and their interface is highly-visual and super-intuitive. You can actually get an unrestricted, thirty-day trial for free; just go to FreshBooks.com/askpat and enter “Ask Pat” in the “How Did You Hear About Us?” section.Buy my new book Superfans! See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.