Should I Cut My Prices to Win More Business?

Hosts James and Amy discuss pricing and the question around discounts for certain clients. 1.) MSP Question of the week: Should you discount your price to win the deal? " The bitterness of poor quality lingers long after the sweetness of a cheap price is forgotten." - Benjamin Franklin – --- 2.) Notes On The News The UK's Information Commissioner's Office (ICO) has announced a provisional decision to impose a fine of £6.09M ($7.74 million) on Advanced Computer Software Group Ltd (Advanced) for its failure to protect the personal information of tens of thousands when it was hit by ransomware in 2022. Cyberattacks on Microsoft 365 Security -- The increased number of cyberattacks on MS 365 data have forced many to adopt tools to protect themselves. Microsoft copilot "wave 2" was released last week -- Cool thing is they have included tons of user feature requests ( almost 800 ) --- Our upcoming events and more: SMBTechfest Q4 - Irvine, CA - October 17-18 www.smbtechfest.com Check out Amy's weekly newsletter! Sign up now: https://mailchi.mp/thirdtier/small-business-tech-news Kernan Consulting "Weekly Tips"! Sign up now: https://kernanconsulting.com/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.