Should Personal Trainers Blog?

Episode 18 of the Strength Matters podcast, hosted by Strength Matters, titled "Should Personal Trainers Blog?" was published on October 4, 2023 and runs 14 minutes.

October 4, 2023 ·14m · Strength Matters

0:00 / 0:00

Summary

Should personal trainers blog in today's digital age? Discover the answer as James Breese and Josh Kennedy delve into the significance, history, and practicality of blogging for those in the fitness world. Timeline Summary: [00:00:00] Introduction to blogging's relevance.[00:01:00] History of blogging's popularity.[00:02:00] Blogging for personal trainers.[00:03:00] Understanding SEO and authentic content.[00:09:00] The importance of SEO and organic traffic. Detailed Breakdown: The Genesis of...

Episode Description

Timeline Summary:

[00:00:00] Introduction to blogging's relevance.
[00:01:00] History of blogging's popularity.
[00:02:00] Blogging for personal trainers.
[00:03:00] Understanding SEO and authentic content.
[00:09:00] The importance of SEO and organic traffic.

Detailed Breakdown:

The Genesis of Blogging: Blogging has morphed significantly since its initiation in 2003. The era between 2005 and 2010 stands as a golden period for bloggers, greatly facilitated by platforms like WordPress.
Social Media: A Game-Changer for Bloggers: Social platforms like Facebook introduced new dynamics to content consumption and sharing.
To Blog or Not: Personal Trainers’ Dilemma: Successful blogging extends beyond just writing; it’s about establishing genuine connections and providing consistent value.
The Backbone of Blogging - SEO: Effective SEO practices can make or break a blog’s visibility and reach. Being indexed by search engines, especially Google, is paramount for a blog’s success.
Tapping into Organic Traffic: Well-strategized blogs can generate consistent and valuable traffic, standing out against sporadic ad-driven visitors.

Websites & Links Mentioned:

Strength Matters

Quotes:

"Blogging wasn't even really around in 2003. How mental is that?" - James Breese

"Most trainers think you can just build a website and away it goes." - James Breese

"We get most of our traffic organically to Strength Matters." - James Breese

"It takes a lot of time and effort and technical capabilities to get your blogs found." - James Breese

"Good content is important, but it's the technical side of things that matters more." - James Breese

Show Your Support: Rate and Review Us!

If you enjoyed today's episode, please consider giving us a 5-star rating and a review on Apple Podcasts or wherever you listen to podcasts. Your support helps us reach more people and bring you even more quality content. Click the link below to rate and review us now!

Rate and Review us on Apple Podcasts

FREE Downloads
To learn more about Strength Matters and our high-performance training system, download your FREE copy of The Strength Matters System of Athletic Development. Get it at - www.strengthmatters.com/system