Should Tesco Exit the US Market?

Tesco recently announced a review of its struggling US venture Fresh and Easy, with Tesco's CEO stating the chain will likely exit the US. Raphael Moreau, Retailing Industry Analyst at Euromonitor, discusses if Tesco should leave the US, and potential buyers for the chain.Lots of brands claim to be number one… but can they prove it?At Euromonitor International, we help brands build trust through evidence-based research. Our claim validation service ensures your marketing messages are backed by real data. Stand out in a crowded market. Visit euromonitor.com/claims to learn more.