EPISODE · Nov 5, 2025 · 9 MIN
Should the portals help you get more listings? - Ep. 2378
from Letting & Estate Agent Podcast · host Christopher Watkin
Are property portals just for leads, or can they help you win more listings? Richard Hayes, COO of Zoopla, shares how UK estate agents can use portals strategically to grow their business. From understanding lead types to boosting brand visibility, he explains how tools like Prospect Plus and targeted marketing can turn impressions into instructions, helping agents convert leads into listings and increase fees. Practical tips and insider insights for smarter portal use.
What this episode covers
Are property portals just for leads, or can they help you win more listings? Richard Hayes, COO of Zoopla, shares how UK estate agents can use portals strategically to grow their business. From understanding lead types to boosting brand visibility, he explains how tools like Prospect Plus and targeted marketing can turn impressions into instructions, helping agents convert leads into listings and increase fees. Practical tips and insider insights for smarter portal use.
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Should the portals help you get more listings? - Ep. 2378
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