Should we be trying to build an online audience?

This week we talk about the phenomenon of 'social media grifting' - trying to build an audience online through deliberate tactics. Most people think it's cringe, but we try to figure out whether it's objectionable. We also workshop Ali's book proposal.Sponsored by SkillshareThis episode is kindly supported by Skillshare. Sign up at skillshare.com/notoverthinkingpod.Leave us a ReviewIf you enjoy listening to the podcast, we'd love for you to leave us a review on iTunes / Apple Podcasts. Here's a link that works even if you're not on an iPhone :) Send us an Audio MessageWe really want to include more listener comments and questions in our episodes. If you've got any thoughts on this episode, or if you've got a conundrum or question you'd like us to discuss, send an audio file / voice note to [email protected]. For any non-audio comments, drop us a tweet or DM on Twitter - https://twitter.com/noverthinking ----------------------------------------What is this? Not Overthinking is a podcast about happiness, creativity, and the human condition. We talk about things to help us think, do, and be better. Things like social interaction, lifestyle design, mental models... Things that are hard to examine, but important to explore. And hopefully, things that make for a fun and interesting chat every week.Follow Not Overthinking on Twitter: https://twitter.com/noverthinking. Who are we? Ali is a junior doctor and YouTuber working in Cambridge, UK. He makes videos about medicine, technology, productivity and lifestyle design. His links: YouTube, Blog, Newsletter, InstagramTaimur is a data scientist and writer, working on his own startup Causal. He writes on his blog and as a columnist for Medium. His links: Blog, Twitter, Medium, InstagramSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.