Should you introduce “pay what you can afford” pricing?

In this episode of Rockabye Revenue, Abby Watson discusses the concept of tiered pricing and whether it is a suitable strategy for businesses, particularly in the hypnobirthing industry. She explores the benefits of tiered pricing, such as increased accessibility and reduced pricing anxiety, while also addressing the potential downsides, including decision fatigue and feelings of resentment among business owners. Ultimately, Abby emphasises the importance of finding a balance in pricing that supports both the business's sustainability and the clients' needs.   Find out about training as a Hypnobirthing teacher with Abby here: Hypnobirthing Teacher Training   Trained as a Hypnobirthing teacher elsewhere and want to enhance what you offer? Take a look at our Expansion course here: Retraining as a Hypnobirthing Teacher   Connect with Abby on instagram here: Instagram (@loveyourbirth_training)