Should You Run Ads for Your Course Launch? A $66,907 Case Study episode artwork

EPISODE · Dec 22, 2025 · 1H 6M

Should You Run Ads for Your Course Launch? A $66,907 Case Study

from The Art of Online Business · host Kwadwo [QUĀY.jo] Sampany-Kessie

Megan Yelaney is a business strategist who’s helped over 1,000 coaches grow their brands by getting crystal clear on what makes them actually different, and using that to create demand.  ‍‍ ‍‍Get the 48-Hour Ad Fix AuditGet access to The Edge Led Launch System (only $47, normally $147), a workshop that explains how Megan generated $166k from two launches even when her reach was tanking!  ‍‍ ‍‍Everyone asks the same question: “Should I run ads for my course launch, or will I just waste money?” In this episode, Megan and I talk about a real case study with and explain how a paid workshop led to a $66,907 launch (and what that means for deciding if ads make sense for you.)I also walk you through how to calculate what each lead is actually worth so you can decide if ads make sense for your next launch.‍‍ ‍‍ ‍‍‍‍ ‍‍ ‍‍‍‍ ‍‍ ‍‍‍‍Watch this episode on YouTube!‍‍ ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!‍‍ ‍‍ ‍‍Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Get Done For You Facebook AdsSay hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel‍‍ ‍‍ ‍‍Megan Yelaney’s Links:Connect with Megan on InstagramListen to Megan on Business Not As Usual Podcast

Megan Yelaney is a business strategist who’s helped over 1,000 coaches grow their brands by getting crystal clear on what makes them actually different, and using that to create demand. ‍‍ ‍‍ Get the 48-Hour Ad Fix AuditGet access to The Edge Led Launch System (only $47, normally $147), a workshop that explains how Megan generated $166k from two launches even when her reach was tanking! ‍‍ ‍‍ Everyone asks the same question: “Should I run ads for my course launch, or will I just ...

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Should You Run Ads for Your Course Launch? A $66,907 Case Study

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How long is this episode of The Art of Online Business?

This episode is 1 hour and 6 minutes long.

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This episode was published on December 22, 2025.

What is this episode about?

Megan Yelaney is a business strategist who’s helped over 1,000 coaches grow their brands by getting crystal clear on what makes them actually different, and using that to create demand.  ‍‍ ‍‍Get the 48-Hour Ad Fix AuditGet access to The Edge Led...

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