Should You Run Ads or Grow Organically? episode artwork

EPISODE · Feb 20, 2026 · 34 MIN

Should You Run Ads or Grow Organically?

from Underdog Ecom Podcast · host Jack Oswald & David Lindahl

In this episode, we dive into a hot debate of whether to focus on paid ads or organic growth, sharing our personal experiences with the highs and lows of both strategies. We discuss the dangers of ad dependency, the shifting landscape of social algorithms, and why finding a hybrid approach is often the key to building a sustainable e-commerce brand.📢 Enjoyed the episode?Thanks for listening! Leave a review on your favorite podcast platform and share it with fellow ecom founders! Your support helps us keep it real.💬 Join the Conversation: • Jack on X: @jackinprogress • David on X: @austriker27📩 Got feedback or topic ideas? Leave a comment or email us at [email protected]🌎 Join the Underdog Ecom Community: Apply here → underdogecom.com🎧 More from Underdog Ecom: Website: https://underdogecom.com Podcast: https://podcast.underdogecom.com

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Should You Run Ads or Grow Organically?

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