Should You Sponsor That Little League Team When Asked?

Somebody just asked you to sponsor their kid's little league team. Your first instinct was to hesitate — is it worth it? Where's the ROI?Here's what most people get completely wrong: the banner doesn't matter. The jersey patch doesn't matter. The relationship does.In this video I break down why saying yes to a youth sports sponsorship is one of the smartest relationship investments you can make in your business - and why the person asking you is often more valuable than any paid lead you'll ever buy.