Show Up For Your Customers // James Neely of RP Signs

In the episode, James shares how RP Signs has reached 5 million without a sales representative and for the first time in three generations is hiring a sales rep. We also learn about how they have incredible retention for all their key employees in the business. James Neely is the Director of Project Management at RP Signs from Charlotte, North Carolina. He is the third-generation owner of RP Signs. They provide full end-to-end service for their clients in a few different verticals like healthcare, architects / design firms, and facilities management. This episode is sponsored by:GCI Digital Imaging - Your grand format trade printing partner. Big or small, GCI does them all. Check them out at printgci.comOwner T.J. Bedacht and his team focus on providing old-school customer service. You can go ahead and check out Episode #9 to see for yourself.  So if you're looking for a wholesale print provider for banners, coroplast signs, vehicle wraps, and other digitally printed graphics...Learn more and place your first order at https://gci-digital.com.---In this episode...00:00       Intro00:38       Sponsor01:25        Catching up05:30           Welcoming James06:20           About James and RP Signs08:25           Types of clients11:50           James Journey15:10           Why bring in a salesperson? 20:00           RP Signs Market Area22:30           Business acquisition strategy23:50           Getting into healthcare26:20           Secret sauce of lasting this long     38:20           Pricing40:00           Working in a family business46:30           Keeping people around for years48:50           Culture                     54:50           Advice 55:30           Future for James, company and industry57:30           Peter breaks "Culture" 01:02:30     Rapid fire takeawaysReady to systemize and scale your shop?Start by creating your free account on the Better Sign Shop platform at https://my.bettersignshop.com/##-##Are you a sign or print shop owner?Join the Better Sign Shop Community - our free Facebook group exclusively for shop owners and managers (https://www.facebook.com/groups/bettersignshopmastermind)Would you be interested in being a guest on the show? Have questions you'd like to hear us answer on the air? Email us at [email protected].