Si je devais redémarrer un business de zéro en 2026, voilà ce que je ferais : stratégie business & marketing pour trouver des clients en - de 6 mois

from Cash Marketing · host Pauline Motheron

On va pas se mentir, le marché est tendu, les budgets sont serrés, et tout le monde est freelance, coach, prestataire de service ou veut le devenir.Et dans un marché tendu on raisonne pas de la même manière que dans un marché où les oiseaux chantent. Oui il est encore possible de lancer une boite (et de cartonner) en 2026… mais à condition de suivre un plan hyper pragmatique.Au programme de cet épisode :Pourquoi le marché de 2026 change la donne (et ce que ça implique concrètement pour toi)L'erreur n°1 quand on lance : se battre sur le même terrain que tout le mondePourquoi un positionnement sharp est plus essentiel que jamaisL’unique offre à créer en 1 journée pour commencer à vendreMes 3 étapes pour aller chercher tes premiers clients (et dans quel ordre)Et comment aborder la suite quand tu as prouvé ton conceptEt si après avoir écouté ça tu te dis "ok j'ai capté mais j'ai pas envie de faire ce taf toute seule dans mon coin", on peut le faire ensemble dans Bête de Stratégie. 👀 Bosser avec moi ⁠en individuel en 2026 ⁠💌 Lire mes analyses conso, socio, psycho sur ⁠Substack ⁠➡️ On se retrouve sur ⁠Insta⁠

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Si je devais redémarrer un business de zéro en 2026, voilà ce que je ferais : stratégie business & marketing pour trouver des clients en - de 6 mois

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This episode was published on May 17, 2026.

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