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Side Affects Episode 154 | The Science of Employee Persuasion | Part II episode artwork

EPISODE · Oct 17, 2025 · 36 MIN

Side Affects Episode 154 | The Science of Employee Persuasion | Part II

from McGohan Brabender Side Affects: Disrupting Health Care · host Employee Benefits | Health Care | Wellness | Leadership | Health Management | Innovation | Human Resources | Employee Engagement | Consumerism | Business | McGohan Brabender | Side Affects | Side Effects

If you haven’t caught Part I, start there — MB Chief Marketing Officer, Dave and Producer, Kenzie unpacked the first rule of persuasion: reciprocity. In this episode, they continue exploring how behavioral science can transform employee engagement, diving into three new principles of persuasion: scarcity, authority and commitment. From creating urgency without fear, to leveraging expertise authentically, to building lasting commitment through small actions, this episode reveals practical ways HR and benefits professionals can apply psychology to drive connection, motivation, and trust.

What this episode covers

If you haven’t caught Part I, start there — MB Chief Marketing Officer, Dave and Producer, Kenzie unpacked the first rule of persuasion: reciprocity. In this episode, they continue exploring how behavioral science can transform employee engagement, diving into three new principles of persuasion: scarcity, authority and commitment. From creating urgency without fear, to leveraging expertise authentically, to building lasting commitment through small actions, this episode reveals practical ways HR and benefits professionals can apply psychology to drive connection, motivation, and trust.

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Side Affects Episode 154 | The Science of Employee Persuasion | Part II

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Frequently Asked Questions

How long is this episode of McGohan Brabender Side Affects: Disrupting Health Care?

This episode is 36 minutes long.

When was this McGohan Brabender Side Affects: Disrupting Health Care episode published?

This episode was published on October 17, 2025.

What is this episode about?

If you haven’t caught Part I, start there — MB Chief Marketing Officer, Dave and Producer, Kenzie unpacked the first rule of persuasion: reciprocity. In this episode, they continue exploring how behavioral science can transform employee engagement,...

Can I download this McGohan Brabender Side Affects: Disrupting Health Care episode?

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