Siemens' Al Baker on Contact Centers At the Heart of a New Communications Revolution

Nick Lippis interviews Al Baker of Siemens on how IT departments are looking to mold, shape and inject communications into business process.  IT departments are starting to view contact centers as the starting point to link communications directly into a wider set of business applications increasing productivity and creating competitive differentiation.  Al discusses these dynamics in the context of Siemens's new HiPath ProCenter Enterprise V7.0 contact center offering for the SME and mid-large enterprise markets.  It is a great listen and is studio quality too.