Sispreneurs in Franchising: How Black Women Are Revolutionizing the Franchise Business Model with Carmella Rogers

Send us Fan MailEpisode 009- Sispreneurs in Franchising: How Black Women Are Revolutionizing the Franchise Business Model with Carmella RogersWelcome to Sispreneur Stories, the podcast that brings you inspiring stories and valuable insights from Black female entrepreneurs and industry leaders.Meet Carmella Rogers. In this newest episode, meet Hotworx franchise owner Rogers, a real estate investor and former IT professional.  When she discovered the transformative power of the Hotworx infrared technology that zaps inflammation and regenerates your skin tissue, she knew she had to get in on the Hotworx frenzy, following a longtime love of health and wellness. Between 2015 and 2020, black women-owned franchise businesses surged by 50%, according to the International Franchise Association. Explore how combining pivoting, taking a leap of faith, and unwavering determination leads to successful entrepreneurship. Sispreneur Stories is proudly sponsored by the Black Business Association of Memphis, dedicated to empowering entrepreneurs and fostering economic growth in the community.How to Listen:Join us on this empowering journey by listening to the full episode HEREKey Takeaways:👉🏽 Franchise support and infrastructure  can facilitate faster growth compared to an independent venture👉🏽Learn how strategic positioning can significantly impact business success👉🏽Discover the importance of adaptability and persistent effort in reaching customers and establishing brand identity.Website: Hotworx Edge DistrictFacebook: @HOTWORXEdgeDistrictInstagram: @hotworxedgedistrictStay Engaged: Leave a review and let us know your thoughts. Connect with us on: Facebook, Instagram, LinkedInEpisode CreditsHosts: The Anthony SistersPodcast ID: S1:009Black Business Association of MemphisMissioned to improve the economy of Memphis region by developing successful entrepreneurs and MWBEs.Support the showFunded in part through a Grant with the U.S. Small Business Administration. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA, or the BBA.