Skiing and snowboarding season is on in Michigan!

What this episode covers

Pure Michigan's "Keep It Fresh" campaign is in full swing until the end of February. WWJ's Jackie Paige was joined live by Mike Panich, Executive Director at the Michigan Snowsports Industries Association, and Nick Nerbonne from Travel Michigan to talk about what's going on with skiing, snowboarding, and affordable winter fun programs in the state. (Photo: Getty Images)

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Frequently Asked Questions

How long is this episode of WWJ: On-Demand?

This episode is 4 minutes long.

When was this WWJ: On-Demand episode published?

This episode was published on January 13, 2026.

What is this episode about?

Pure Michigan's "Keep It Fresh" campaign is in full swing until the end of February. WWJ's Jackie Paige was joined live by Mike Panich, Executive Director at the Michigan Snowsports Industries Association, and Nick Nerbonne from Travel Michigan to...

Can I download this WWJ: On-Demand episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.