EPISODE · Jan 13, 2026 · 4 MIN
Skiing and snowboarding season is on in Michigan!
from WWJ: On-Demand
Pure Michigan's "Keep It Fresh" campaign is in full swing until the end of February. WWJ's Jackie Paige was joined live by Mike Panich, Executive Director at the Michigan Snowsports Industries Association, and Nick Nerbonne from Travel Michigan to talk about what's going on with skiing, snowboarding, and affordable winter fun programs in the state. (Photo: Getty Images)
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Skiing and snowboarding season is on in Michigan!
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