SmallBizPod #76 – Silver Cross, British branding and international trade

from SmallBizPod – the small business podcast · host www.smallbizpod.co.uk

Interview with Alan Halsall, chairman of Silver Cross, a great British brand, on how he made a failed business a success, the importance of branding and how to trade internationally.

Episode metadata supplied by the publisher feed · Published Nov 10, 2008

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