Smarketing: how one association centers goals around their sales and marketing teams episode artwork

EPISODE · Oct 31, 2023 · 22 MIN

Smarketing: how one association centers goals around their sales and marketing teams

from Rethink Association · host rethinkassociation

On this month's episode we sat down with Pattie Kettle from the Investments & Wealth Institute (IWI) to discuss how their marketing and sales teams align for overall success. IWI is a professional association, advanced education provider and standards body for financial advisors, investment consultants, and wealth managers who embrace excellence and ethics.

On this month's episode we sat down with Pattie Kettle from the Investments & Wealth Institute (IWI) to discuss how their marketing and sales teams align for overall success. IWI is a professional association, advanced education provider and standards body for financial advisors, investment consultants, and wealth managers who embrace excellence and ethics.

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Smarketing: how one association centers goals around their sales and marketing teams

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On this month's episode we sat down with Pattie Kettle from the Investments & Wealth Institute (IWI) to discuss how their marketing and sales teams align for overall success. IWI is a professional association, advanced education provider and...

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