Smart Data Strategies: How Affiliate Managers Can Win Back Their Sunday Nights

In this episode of the Affiliate Marketing Podcast, Emma Tett, VP of Agency Innovation at impact.com and co-founder of Affluent discusses the evolution of Affluent. Lee-Ann and Emma look at its impact on the affiliate marketing industry, and the insights it provides for improving affiliate programs.The conversation covers topics such as: data aggregation, storytelling with data, GA integration, performance-driven insights, and profit margin improvement.Talking points include:The value of time-saving toolsThe importance of protecting evergreen contentThe convergence of influencer and affiliate marketingListen to find out more about:Optimizing Affiliate Programs with Affluent's Insights Performance tracking and measurementData aggregation and storytelling in affiliate marketing Key segments of this podcast and where you can tune in to go direct: [21:40] Performance tracking and measurement in Affiliate Marketing.[24:10] Reclaim your Sunday nights![31:30] Performance is a technology – bringing performance to the fore.ELEVATE Summit 2024 – LONDONWhere Lead Generation and Affiliate Marketing collide, ELEVATE launches as an in-person conference for the first time, in London 16-17 September.Limited Tickets Remain! GET YOUR TICKET HERETickets to this two-day conference at Park Plaza Westminster Bridge, include: Full two-day conference and keynote speaker line-up (Learning from the best in the industry) Access to specific Masterclasses helping you level up your performance and skills developmentLunch and Refreshments FREE on both daysNetworking and Exhibitor AreaMatchmaking meet-upsA Social Networking partyDiscover the Future of Meta at ELEVATE 2024: Affiverse Announces Meta as the Keynote Speaker for ELEVATE Summit 2024 in London. Read our blog.Don’t miss your chance to be a part of this groundbreaking ELEVATE summit and take your performance and lead generation marketing efforts to new heights. Secure your ticket and learn with industry veterans what’s new and trending in the Affiliate and Lead Generation worlds – today by clicking here.Rate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions