Smart Realtors Do THIS at Every Showing | The Den Ep. 102

What makes RE/MAX agents outperform others 2 to 1 in sales? In this episode of The Den, we're joined by Ryan Brown, Qualifying Broker and Owner of RE/MAX of Farmington. Hosts Ben, Paul, Shannon, and Aspen dig deep into the values, systems, and leadership behind RE/MAX’s six-year reign as San Juan County’s top brokerage. Ryan shares insights into agent recruitment, brand strength, and what it takes to run a high-performing real estate operation without sacrificing integrity. If you're a buyer, seller, or Realtor looking to understand what really drives success in this business, this one’s packed with local relevance and proven strategy.KEY TAKEAWAYS• RE/MAX is the #1 brand in real estate by global sales volume• RE/MAX agents close 2 to 1 compared to other brokerages• Culture and mindset matter more than production in agent recruitment• Broker liability makes agent selection a high-stakes decision• Leadership means cutting even top producers if they cross the line• Systems and structure are the backbone of a high-functioning brokerage• Trust, autonomy, and mentorship drive long-term agent success• RE/MAX's brand recognition builds client trust instantly• Professionalism and continued growth are essential traits of top agents• The goal is not more agents, but the right agents with the right mindsetBEST MOMENTS00:01:33. “When you think RE/MAX, what do you think of?”00:02:23. “It was incredible to see people from Portugal… Olympics.”00:03:12. “The RE/MAX model has always been to help the agent build their business.”00:04:23. “Have you turned agents down that wanted to come to the RE/MAX brand?”00:05:47. “If I do something wrong, the agent's not liable.”00:07:18. “We're willing to cut off a major branch of our business to help it thrive.”00:10:03. “People call for everything… it’s like you're a coach 24/7.”00:14:21. “If I do five of these a day, that system to get to the goal… that’s my happy place.”00:27:55. “When I think of RE/MAX, I think of leadership.”Ad link: Visit our website to schedule a consultation.TikTokInstagramFacebookBuyer Video SeriesSeller Video SeriesSign up for our newsletter for valuable insights and updates.  This podcast has been brought to you by APodcastGeek