Smart Spending in a Record Cattle Market

Record-high calf prices have left many cow-calf producers wondering how to reinvest profits in their operations. Nebraska Extension Livestock Systems Educator Brock Ortner and Farm and Ranch Management Analyst Glennis McClure say these markets offer an opportunity to improve long-term profitability, but also bring the temptation to spend pre-tax earnings on items that may not enhance operational efficiency or performance in future years.