Smoky Bear Celebrates 80 Years

December 14, 2024 A recent fire near the Crowders Mountain State Park remind Bill and about the famed Smoky Bear ad campaign. Segment Highlights: Smoky Bear was started as a PSA to educate about unplanned wildfires The first campaign began 80 years ago in 1944. The real cub rescued from a fire resided in the Washington, DC Zoo had to receive its own zip code due to the amount of fan mail. Things You’ll Learn by Listening: 8 in 10 people recognize the Smoky Bear character and campaign. The Carolina Outdoors is powered by the Charlotte hiking store, Jesse Brown’s.  Lace up your comfortable shoes, grab a water bottle, and get outdoors.