Smoothie King Has Big News, with CMO Marianne Radley

from QSR Uncut · host QSR magazine

The 1,400-unit brand is diving into a whole-new category. Spearheading the charge is marketing chief Marianne Radley, who arrived in September and hit the ground running. Formerly chief brand officer of Yum! Brands and a Monster Beverage Company and Anheuser-Busch InBev exec, Radley plans to take the Smoothie King brand to the next level by developing an impactful look-and-feel and brand message that cultivates a deep connection between the chain and its diverse mix of franchisees as well as its loyal customer base.

Episode metadata supplied by the publisher feed · Published May 25, 2023

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Smoothie King Has Big News, with CMO Marianne Radley

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