Sneaker Culture in the South With Rukus' Devin Chriss

In this episode of the Sneaker History Podcast, host Mike Guillory interviews Devin Chriss, a partner at Rukus, a sneaker and skate shop in Louisiana. They discuss the unique culture of sneakers in the South, the importance of community engagement, and the evolution of sneaker collaborations, particularly with New Balance. Devin shares insights into the challenges and successes of running a sneaker shop, the impact of reselling on the market, and the significance of skate culture in shaping sneaker trends. The conversation highlights the importance of storytelling in sneaker design and the future of sneaker retail in a rapidly changing landscape.Connect with RukusConnect with DevinSUPPORT THE SHOW:Donate Through Venmo: https://venmo.com/u/sneakerhistoryBuy Me A Coffee: https://buymeacoffee.com/nickengvallEarly Access, Exclusive Videos, and Content On Patreon: https://patreon.com/sneakerhistorySubscribe on Substack: https://substack.com/@sneakerhistoryJoin our Discord Community: https://discord.gg/xJFyWmWgzaIf you are interested in advertising to our audience, contact us: [email protected] OUT OUR OTHER SHOWS:For the Formula 1 Fans - Exhaust Notes: https://exhaustnotes.fmFor the Fitted Hat Fans - Crown and Stitch: https://crownandstitch.comFor the Cars & Sneakers Fans - Cars & Kicks: https://carsxkicks.comFor the Creators & Creatives - Outside The Box: https://podcasts.apple.com/id/podcast/outside-the-box-convos-with-creators/id1050172106[Links contain affiliate links; we may receive a small commission if you purchase after clicking a link. A great way to support the pod!]—––––—––––—––––—––––—––––—––––—––––—––––Our podcast is proudly...Recorded on Riverside: http://www.riverside.fm/?via=sneakerhistoryHosted & Distributed By Captivate: https://bit.ly/3j2muPbGET IN TOUCH:Robbie - [email protected] - [email protected] - [email protected] - [email protected]: The views and opinions expressed in this program are those of the speakers and do not necessarily reflect the views or positions of any entities they represent.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/