SO4-Ep.99: Dog Tag Whiskey

Dog Tag Whisky: Service, Mateship & Small‑Batch Spirit In this episode of Banter Over Whisky, Brad, Vic, and Adrian sit down with Mark Direen from Dog Tag Whisky. Mark shares how the brand was born from military camaraderie, honouring fallen mates, and celebrating service over a glass of whisky.✨ Highlights:Origins in the military: Mark and fellow veterans turned long‑talked dreams into a whisky label.Art on the bottles: Labels feature veteran and military‑connected artists, commemorating service through creative design.Rum ration tribute: A special rum release dedicated to WWI diggers and their trench traditions.Small‑batch releases: Every cask is unique, with only a couple hundred bottles each.Community spirit: Tassie distillers welcomed Dog Tag with open arms, fostering collaboration instead of competition.Shareholder mateship: Ten ex‑Army mates backing the brand, many from SAS backgrounds.📌 Dog Tag Whisky isn’t just about spirits—it’s about remembrance, mateship, and storytelling in every bottle.