Social Media Essentials and Tactics with Bryson Bernarde

Part 1: District Public Image Chair Bryson Bernarde talks about how clubs can establish and grow awareness of their club and the good they do through social media. Topics discussed include: The advantages of social media Different social media channels Putting together a social media team Coming up with ideas for posts Creating events Tips for use of photos and videos The importance of story-telling Building your follower base Part 2: We learn more about Bryson, how he started his business, United Social Media while he was a Freshman in high school, how he joined Rotary, and how Rotary has played a role in his professional development. Resource Links How to create a Facebook Page Facebook Best Practices for Non-Profits Canva - Easy Design Tool for Creating Content Rotary Brand Center Contact Doing Good 6220! with your comments, suggestions, and guest ideas at [email protected].