Social Media for Small Business Without Burnout | Jaclyn Zukerman Delory Interview

If you’re a small business owner trying to figure out social media, create content consistently, attract new customers and grow your online presence without burning yourself out, this conversation with Jaclyn Zukerman Delory, founder of Next On Scene Media, is for you.We talk about practical social media strategies for small businesses, how to create authentic content, and how often you really need to show up online. We also explore personal branding for business owners, storytelling, and how sharing the human side of your business can help potential customers understand who you are, what you do and why they should trust you.Most small business owners are already wearing a dozen different hats. Social media shouldn’t become another full-time job. The goal is to find a sustainable way to stay visible, communicate what makes your business valuable and create content that actually supports the business you’re trying to build.Jaclyn Zukerman Delory is the founder of Next On Scene Media, where she helps entrepreneurs, founders and brands become more visible through PR, media, storytelling and content strategy. She has spent more than a decade building Next On Scene and helping businesses turn their stories into stronger brands and media opportunities.If you’ve ever thought, “I know my business should be on social media, but I have no idea what to post or how I’m supposed to keep up with all of this,” this episode is a great place to start.Connect with Jaclyn & Next On Scene Media:Website: https://nextonscene.comYouTube: https://www.youtube.com/@UCwWTdu31nfnZMkc57-dmHhA🚀 Looking for a Creative Collaborator or Coach?Whether you need help launching a podcast, shaping your story, editing a video, or navigating the artist’s life—I’m here to help.✅ Work with me: https://philsvitek.com/collaborate/🔔 Subscribe for movie reviews, creative coaching, and mindset tools for storytellers.📬 Want exclusive breakdowns and behind-the-scenes content?Join me on: Patreon – http://patreon.com/philsvitek Substack – http://philsvitek.substack.com🎬 My Films The Love Market – https://philsvitek.com/filmography/#lovemarket Finding Love in Bogotá – https://philsvitek.com/filmography/#bogotatrip The Arbiters – https://philsvitek.com/filmography/#thearbiters📚 My Books Elan, Elan – https://philsvitek.com/bibliography/#elanelan Master Mental Fortitude – https://philsvitek.com/bibliography/#mastermentalfortitude In Search of Sunrise – https://philsvitek.com/bibliography/#insearchofsunrise Hollywood Dreams on a Shoestring Budget – https://philsvitek.com/bibliography/#hollywooddreams