Social media influencers and politics episode artwork

EPISODE · Sep 27, 2025 · 26 MIN

Social media influencers and politics

from The Documentary Podcast · host BBC World Service

What happens when social media influencers join forces with politicians to promote their messages? Around the world political parties are switching from mainstream media to influencers to amplify their voices, in some cases even putting them on the official government payrolls. To find out what impact this is having on politics we've brought together Luis Fajardo from BBC Monitoring in Miami, who's examined the impact in Latin America, Famega Syavira, head of social media for BBC Indonesian, and Adline Okere, Igbo News Editor in Lagos, Nigeria.The ‘Jerdon’s Courser’ is a critically endangered bird. It's only officially been sighted in the scrub forests of Eastern Ghats mountain range in Andra Pradesh in the Sri Lankamalleswara Wildlife Sanctuary, although recently there was great excitement when its call was recorded in a different location in southern India. BBC Telugu recently joined the nightly efforts by forest watchers to track down the bird last seen 16 years ago, as Satheesh Urugonda reports.This episode of The Documentary comes to you from The Fifth Floor, the show at the heart of global storytelling, with BBC journalists from all around the world. Presented by Faranak AmidiProduced by Rebecca Moore and Caroline Ferguson This is an EcoAudio certified production.

What happens when social media influencers join forces with politicians to promote their messages? Around the world political parties are switching from mainstream media to influencers to amplify their voices, in some cases even putting them on the official government payrolls. To find out what impact this is having on politics we've brought together Luis Fajardo from BBC Monitoring in Miami, who's examined the impact in Latin America, Famega Syavira, head of social media for BBC Indonesian, and Adline Okere, Igbo News Editor in Lagos, Nigeria.The ‘Jerdon’s Courser’ is a critically endangered bird. It's only officially been sighted in the scrub forests of Eastern Ghats mountain range in Andra Pradesh in the Sri Lankamalleswara Wildlife Sanctuary, although recently there was great excitement when its call was recorded in a different location in southern India. BBC Telugu recently joined the nightly efforts by forest watchers to track down the bird last seen 16 years ago, as Satheesh Urugonda reports.This episode of The Documentary comes to you from The Fifth Floor, the show at the heart of global storytelling, with BBC journalists from all around the world. Presented by Faranak AmidiProduced by Rebecca Moore and Caroline Ferguson This is an EcoAudio certified production.

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Social media influencers and politics

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What happens when social media influencers join forces with politicians to promote their messages? Around the world political parties are switching from mainstream media to influencers to amplify their voices, in some cases even putting them on the...

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