Social Media: Risks & Rewards - Law Technology Now

What this episode covers

On this edition of Law Technology Now, host Monica Bay chats with Mark Bisard, Vice President & Senior Counsel for the General Counsel’s Office at American Express, to discuss how corporations can effectively use social media to protect and promote their activities. Mark and Monica look at the importance of social media and how Mark’s company created a Twitter team, @AskAmex, that addresses consumer complaints, questions, and accolades. Learn more about your ad choices. Visit megaphone.fm/adchoices

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How long is this episode of Law Technology Now?

This episode is 25 minutes long.

When was this Law Technology Now episode published?

This episode was published on April 29, 2010.

What is this episode about?

On this edition of Law Technology Now, host Monica Bay chats with Mark Bisard, Vice President & Senior Counsel for the General Counsel’s Office at American Express, to discuss how corporations can effectively use social media to protect and promote...

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