EPISODE · Apr 14, 2021 · 14 MIN
Social Media Storytelling Strategy with UFC’s Eric Yee
from #Storyteller - An Insider's Look Behind the Scenes Across Sports, Media and Entertainment · host #Storyteller
As the social media manager for UFC, Eric Yee was one of a handful who lived on UFC's Fight Island to stage fights amidst the pandemic.Live from the #Storyteller Experience stage, Eric Yee, Social Media Manager for Ultimate Fighting Championship (UFC) shares his best story about Fight Island (1:50), how he built the anticipation leading up to Fight Island on Social Media (4:10) the Facebook-only show, Quick Hits and how it's different (6:08). A full replay of the #Storyteller Experience can be found at >> bit.ly/ReplayStoryteller
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What this episode covers
We talk with Eric Yee, Social Media Manager for Ultimate Fighting Championship (UFC) who oversees all social media for UFC President, Dana White, and produces original content series like UFC Quick Hits Live. Yee has a big responsibility to capture and tell UFC's stories while maintaining and growing the brand.
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Social Media Storytelling Strategy with UFC’s Eric Yee
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