Socially conscious

Interview with Kristian Webb, chief cardiac physiologist and creator of the world’s fastest-growing cardiology website, www.pacemakerplus.com. Kristian’s career in cardiology has rocketed thanks in no small part to his self-initiated efforts to engage with patients and peers online. In ‘Socially conscious’, he discusses the healthcare industry’s “professional responsibility” to engage with patients through social channels and gives guidance on how to conduct such interactions.