Soft-launch Strategies That Lead to Immediate Sellouts

from Shopify Masters · host Shuang Esther Shan, Claudia Snoh, Kloo, Shopify

Kloo cofounder Claudia Snoh shares how she and her Q-grader mother built a premium coffee concentrate brand, from soft launch strategies to vertical integration and building authentic brand connections.For more on Kloo and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Episode metadata supplied by the publisher feed · Published Jan 21, 2025

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Soft-launch Strategies That Lead to Immediate Sellouts

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