Software Founder Pivots to PPE Manufacturing

Host Eric Bandholz has interviewed hundreds of entrepreneurs for this podcast. Most are problem solvers and optimists, confident in their ability to fulfill a need.Take Lloyd Armbrust. He's an editor turned software founder, having launched OwnLocal, a Y Combinator-backed portal for local newspapers. When the pandemic hit, he observed doctors and nurses struggling to obtain protective masks and gloves. He thought, "This is ridiculous. How hard could it be to make these things?"His solution was Armbrust American, an Austin, Texas-based manufacturer of personal protective equipment, which he started in May 2020 and remains viable despite the dramatic drop in demand.He shares his lessons in this episode, addressing manufacturing, ecommerce, and family-first priorities. For an edited and condensed transcript with embedded audio, see: https://pec-ly.com/?6tC7For all condensed transcripts with audio, see: https://www.practicalecommerce.com/tag/podcasts******The mission of Practical Ecommerce is to help online merchants improve their businesses. We do this with expert articles, podcasts, and webinars. We are an independent publishing company founded in 2005 and unaffiliated with any ecommerce platform or provider. https://www.practicalecommerce.com