Soileos, the Smart Modern Fertilizer with Jason McNamee

In this episode of Growing the Future Podcast, Dan chats with Jason McNamee. Jason is the Chief Product Officer and Senior geoscientist at Lucent Bioscience. Lucent BioSciences delivers Soileos: a sustainable, non-leaching micronutrient fertilizer for agriculture... in other words, Soileos is the bomb.   In this episode you will learn: What is Soileos and what makes it different from synthetic fertilizers?How this proprietary technology came about  and why it's so effectiveThe million-dollar question: what is the benefit for farmers?The technology and workings behind synthetic fertilizers.The importance of understanding the microbiome in the soilDeep understanding of what's happening in the  soil and why farmers need to preserve itThe similarities between the microbiomes in the human body and the microbiomes in the soilHow is the product delivered to farmers?Bonus: Jason's entrepreneurial advice on startupsWant to learn more about Soileos? Go here Want to connect with Jason on Linked in? Go here  And if you want to be part of the Growing the Future community, make sure to say hi on social at: LinkedIn: https://www.linkedin.com/in/dan-aberhart-b36203b6/Instagram: https://www.instagram.com/growingthefuturepodcast/Say hi to Dan: https://www.instagram.com/aberhartdan/YouTube: https://www.youtube.com/channel/UCxB4TPqfE2KR1SPo6KQJQxw Also, don't forget to share this episode with your fellow Growing the Future trailblazers and subscribe to the podcast.    Register for the Convergence Conference at convergence.ag and stay updated by subscribing to the Growing the Future Podcast at growingthefuturepodcast.ca.