SOLVE THE PERSON: Step 3 in The Y.E.S.S.E.S Framework
from Racking Up Rentals
n this series of episodes, Jeff dives deep into each step of the Y.E.S.S.E.S Framework for Getting Off-Market Sellers to Accept Your Offers. In this episode, Jeff does a deep dive into the third step of the framework, the letter with S, which stands for SOLVE THE PERSON. Listen in and learn why it is so uncommon for real estate investors to focus on solving the person, and why it's so critical to do so. Learn what it means to understand the seller, how to gather insights over information, and how to determine a Seller's One Big Thing, and much more.
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