Sonoo Singh And Darren Discuss The Role And Importance Of A Healthy Trade Media

Sonoo Singh is the Associate Editor of The Drum and has a career as a marketing industry journalist that spans two decades and working with all of the major brands in the UK including Campaign, Marketing Week, M&M Global, Pitch and The Drum. During that career, she has seen dramatic changes in the channels of journalism and business models. But one thing that has not changed is the important role trade media play in championing the industry and also holding it accountable to be the best it can be. https://www.trinityp3.com/2020/05/role-importance-of-healthy-trade-media/