Soon Hagerty: Building Brands, Businesses, and Boundless Futures

Today, we delve into the remarkable journey of Soon Haggerty, a serial entrepreneur and philanthropist, whose life story embodies resilience and transformation.From fleeing Saigon as a child to establishing successful ventures, including Lux Communications and the Good Bowl, Soon exemplifies the power of perseverance in the face of adversity. In our conversation, we explore Soon's insights on leadership, the critical role of women in business, and the importance of giving back through initiatives like the Boundless Futures Foundation.This foundation aims to provide financial support and mentorship to women entrepreneurs, fostering a community where female leaders can thrive and drive societal change. Join us as we unpack the wisdom and experiences that have shaped Soon's impactful career and her vision for empowering future generations of women entrepreneurs.Our Guest this Week:In this week’s episode of #WisdomofWomen we have a 🌟 Purpose-Driven Brand Architect 🌟 in our midst.Soon Hagerty is a serial entrepreneur, brand strategist, and philanthropist whose story begins with one of the most powerful acts of courage imaginable — at four years old, her family fled Saigon by boat at the end of the Vietnam War, surviving a 12-day journey and six months in a refugee camp before resettling in California. That experience of resilience and reinvention has guided everything she's built since.Soon has founded multiple ventures, including Luxe Communications, Centigrade — a global marketing, communications, and events agency — and The Good Bowl, a mission-driven Vietnamese restaurant that donates to charity. Over a 20-year career, she helped transform Hagerty from a specialty insurance company into a publicly traded global lifestyle brand valued at over $3 billion.She also co-founded Boundless Futures Foundation, which provides funding, resources, and community to women building businesses for growth and good.Takeaways:Soon's journey from fleeing Vietnam to building successful brands illustrates resilience and the transformative power of entrepreneurship.Boundless Futures Foundation aims to empower women entrepreneurs through mentorship and funding, promoting sustainable business practices that benefit communities.Confidence in leadership stems from action and problem-solving rather than mere contemplation, highlighting the need for proactive engagement in business.Chapters:00:07 - Emerging Leadership Models04:23 - Moments of Resilience and Reinvention09:42 - The Journey to Building a Purpose-Driven Business18:01 - Boundless Futures Foundation: Empowering Women Entrepreneurs27:33 - Building Confidence Through Action30:08 - Empowering Women Entrepreneurs: A New MarketplaceGUEST OFFERS & CONTACT INFORMATION:www.boundlessfutures.orgwww.Hagerty.comhttps://www.linkedin.com/in/soon-hagerty-5637448/https://www.instagram.com/soonhagerty/Follow the #WisdomOfWomen show for more inspiring stories and insights from trailblazing women founders, investors, and experts in growth and prosperity.YouTube: https://www.youtube.com/@AForceforGoodBizSpotify: https://open.spotify.com/show/3yVTY6prvdTf2CDwI90zxYAmazon Prime: https://a.co/d/aPmQevkApple Podcasts: https://podcasts.apple.com/us/podcast/womengetfunded/id1728992296RSS Feed: https://feeds.captivate.fm/womengetfunded/Coco Sellman, the host of #WisdomOfWomen, believes business is a force for good, especially with visionary women at the helm. With over 25 years of entrepreneurial experience, she has launched five companies and guided over 500 startups. As Founder & CEO of A Force for Good, Coco supports purpose-driven women founders in unlocking exponential growth and prosperity. Her recent venture, Allumé Home Care, reached eight-figure revenues and seven-figure profits in just four years before a successful exit in 2024. A venture investor and board director, Coco’s book, *A Force for Good*, reveals a roadmap for women to lead high-impact, high-growth companies.Learn more about A Force for Good:Website: https://aforceforgood.biz/The Book: https://aforceforgood.biz/book/Free Assessment: https://aforceforgood.biz/quiz/Free Tools: https://aforceforgood.biz/weekly-tool/Events: https://courses.aforceforgood.biz/eventsMarketplace: https://courses.aforceforgood.biz/marketplace