SoundCloud and the Future of Superfans

We hear a lot about superfans and how important they are for an artist, but we rarely see any data to quantify how valuable they actually are. In this episode, I'm joined by Will Page, author of Pivot and former chief economist at Spotify, to break down his most recent report, Soundcloud Rockonomics. We discuss the company’s Fan Powered Royalties, the user centric model, how artists like Lil Uzi Vert can measure their fans, and the impact on the industry. Today’s episode is brought to you by Bandzoogle. Build a stunning website today. Start your free 30-day trial and use promo code ‘trapital’ to get 15% off your first year. Make sure you listen in for our new Chartmetric stat of the episode! 00:00 SoundCloud’s fan-powered royalties 12:17 Lil Uzi Vert’s superfans 20:17 Helping artists nurture superfans 25:14 Streaming fraud 29:09 What the industry can learn from this model Enjoy this podcast? Rate and review the podcast here! ratethispodcast.com/trapital Trapital is home for the business of music, media and culture. Learn more by reading Trapital’s free memo.