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Jun 27, 2025 50 min

Sparkling Conversations

from The Speakeasy

When Steve Jackson stopped drinking in 2023 he noticed something odd. As much as non-alc drinks have improved over the past twenty years no one was making a zero proof alternative in the premium wine space. He set out to fix that with Society de la Rassi, which offers a high-end drinking and aesthetic experience at 0.5% ABV. Steve sits down with Greg to talk about positioning his product in the market, the process by which the wine is created, and the ongoing discourse around mocktails and low and no alcohol drinks. Why ARE people drinking less anyway? They put their heads together to get to the bottom of it. Plus, major news out of the northeast! Greg breaks down the impact of a shocking development and the effects it could have on society writ large Follow Society de la Rassi at @societydelarassi For resources on dealing with ICE agents in your community visit nouswithoutyou.la/ and @thenycalliance The Speakeasy is now on YouTube! Tune in to “see” what we’re talking about at youtube.com/@Speakeasy.Podcast Love The Speakeasy but wish there was more? Check out Bottled in Bond, our new Patreon podcast exclusively for you, our best regulars! Join now for sponsor-free listening, drink recipes from all our guests, and free kits every month from our friends at Shaker & Spoon. Higher proof and aged to perfection, check it out now at patreon.com/BottledinBond Get your hands on some Buddha’s Hand Bitters at kingfloyds.com Don’t forget to click SUBSCRIBE and RATE the show if you can. 🔥🔥Join us each week as industry leaders, Damon Boelte and Sother Teague, sit down with a wide range of hospitality and spirits experts from around the world to discuss everything that impacts our business. FOLLOW US ON INSTAGRAM: Damon Boelte @DamonBoelte Sother Teague @CreativeDrunk Greg Benson @100ProofGreg Speakeasy Podcast @SpeakeasyPodcast FOLLOW US ON TWITTER: Sother Teague @CreativeDrunk SpeakeasyRadio @SpeakeasyRadio Heritage Radio Network is a listener supported nonprofit podcast network. Support The Speakeasy by becoming a member! The Speakeasy is Powered by Simplecast.

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Sparkling Conversations

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This episode is 50 minutes long.

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This episode was published on June 27, 2025.

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