EPISODE · Jun 12, 2024 · 26 MIN
Speak Greasy with Gauri Devidayal & Dina Weber | Ep 2.8 | SAPA Bakery: German Roots in Indian Soil
from Speak Greasy with Gauri Devidayal · host Food Matters Group | Magazine St. Kitchen
In this engaging episode of Magazine St. Kitchen x Thrive presents Speak Greasy, host Gauri Devidayal sits down with Dina Weber, the dynamic founder and chief baker of SAPA Bakery in Mysore. Dina, a German native, shares her unique journey from traveling and backpacking across India to establishing a beloved bakery in the heart of Mysore.Dina’s passion for food led her to various projects across India, from permaculture farms to school kitchens and cafés. After two years of hopping between projects every few months, Dina decided it was time to start something of her own. She chose Mysore for its slower pace and has now been a resident for seven years.Starting from a home kitchen, Dina’s journey saw her moving to a small shared space and eventually to a full-fledged café inside a heritage bungalow. She aimed to provide Mysore with a bakery that was missing, one that she herself would be proud to visit. Despite the challenges of navigating Indian bureaucracy, she persisted, driven by her philosophy of quality and community.Dina’s dedication bore fruit when she opened SAPA Bakery just two weeks before the lockdown. The lockdown period allowed her to build a strong community of loyal customers who appreciated her quality. As restrictions eased, her business flourished, attracting visitors from big cities specifically to Mysore for her bakery’s delights.Dina emphasizes the importance of creating a safe, inclusive workplace at SAPA, with a team comprising 70% women, including many in leadership roles. She believes in continuous growth and reinvestment in her team, ensuring a supportive and enriching environment.In this episode, Dina shares invaluable insights into the bakery industry, her journey, and the importance of meticulous accounting from the start. She also discusses her workshops, which have empowered many to start their own brands, contributing to a thriving bakery industry.Dina’s story is a testament to the power of passion, perseverance, and community. Whether you’re an aspiring baker or a business enthusiast, this episode offers a wealth of inspiration and practical advice.Tune in to hear Dina’s inspiring journey, her thoughts on maintaining creativity amidst business growth, and her vision for the future of SAPA Bakery.
What this episode covers
Welcome to another inspiring episode of Magazine St. Kitchen x Thrive presents Speak Greasy Season 2! In this episode, your host Gauri Devidayal is joined by Dina Weber, the innovative founder and chief baker at SAPA Bakery in Mysore. Join us as Dina shares her incredible journey from a German traveler to a beloved baker in Mysore, and learn about the passion, challenges, and triumphs that have defined her path. Dina Weber’s story is one of adventure and passion for food. Originally from Germany, Dina came to India as a traveler and backpacker. Her love for food and desire to stay connected to it led her to various projects across the country, from working on permaculture farms to school kitchens and helping out in cafés and bakeries. For nearly two years, she switched projects every 1-3 months, gaining diverse experiences that would later shape her entrepreneurial journey. After two years of traveling, Dina wanted to create something of her own. She heard about Mysore from a project owner in Leh and decided to give it a try. The slower pace of life in Mysore appealed to her, and she has now been living there for seven years. Starting from her home kitchen, Dina’s journey saw her moving to a small shared space behind an architect’s office and finally to a full-fledged café inside a heritage bungalow. Dina’s philosophy for SAPA Bakery was simple yet profound: to give Mysore what it was missing and create a place she would be proud to visit. She began with bread and boulangerie products, even continuing through her pregnancy. The constant demand for her baked goods led her to move to a shared space, and eventually, she opened her own bakery just two weeks before the lockdown. The lockdown period, though challenging, helped Dina build a strong community around her bakery. People appreciated the quality of her products, and as restrictions eased, SAPA Bakery saw a significant increase in customers, including those traveling from big cities just to visit her establishment. Dina had to move to a larger space, which came in the form of an 80-year-old Bangalore bungalow. She spent seven months renovating it while her business partner managed operations. Dina is deeply committed to creating a safe and inclusive workplace. At SAPA, 70% of the team comprises women, with many holding leadership roles. Dina values diverse experiences and believes in creating an environment where her team members can consider SAPA an integral part of their lives, not just a job. This philosophy has fostered a supportive and enriching workplace culture. In this episode, Dina shares valuable insights into the bakery industry. She emphasizes the importance of meticulous accounting from the start and advises aspiring bakers to be prepared for the industry's challenges. Dina also discusses the significance of workshops, which have empowered many to start their own brands, contributing to a thriving bakery industry. She believes in small, continuous growth and reinvests significantly in her team, valuing their time and effort. Dina’s vision for SAPA Bakery remains rooted in Mysore. She is not a fan of chains and believes that staying unique and localized gives her brand a special charm. Dina’s workshops continue to empower others, fostering a supportive bakery community that thrives on shared knowledge and resources. Dina Weber’s story is a testament to the power of passion, perseverance, and community. Whether you’re an aspiring baker or a business enthusiast, this episode offers a wealth of inspiration and practical advice. Tune in to hear Dina’s inspiring journey, her thoughts on maintaining creativity amidst business growth, and her vision for the future of SAPA Bakery. Don't forget to like, share, and subscribe for more inspiring stories from the world of food and entrepreneurship!
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Speak Greasy with Gauri Devidayal & Dina Weber | Ep 2.8 | SAPA Bakery: German Roots in Indian Soil
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