EPISODE · Oct 21, 2025 · 39 MIN
Speaking Isn’t About Perfection, It’s About Presence (Bonus EP58)
from Small Business Marketing Sweet Spot · host Barb Davids
This was a great conversation with Kathryn Yarborough because I had questions. We talked about payment or paying for speaking engagements, we talked about whether or not to use slides. We talked about the time involved. We talked about the backgrounds of speaking, and she had a lot of great advice and perspective on how she runs her. Speaking and what she's done and things that we can think about.Enjoy the episode!Timeline01:20 Getting to Know Kathryn03:29 Kathryn's Sweet Spot04:48 Hosting Summits: Kathryn's Passion08:15 The Women Loving Life Summit Series09:36 The Origin of 'Small Business Sweet Spot'11:47 Benefits of Speaking for Small Businesses14:37 Getting Started with Speaking19:32 Engaging Your Ideal Audience21:25 Payment for Speaking Engagements26:41 Overcoming the Fear of Public Speaking28:53 Effective Use of Slides and Backgrounds34:13 Optimal Presentation Lengths37:25 Final Thoughts and Takeaways👉 For all the links and resources mentioned in this episode, check out the supporting blog post here.Stop second-guessing your to-do list and grab the Marketing Energy Matrix to focus on the tasks that actually get you results. 👉 https://compassdigitalstrategies.com/digital-marketing-services/marketing-energy-matrix/Peek inside my toolbox for all my tools.Visit Episodes I Like Playlist for other recommended episodes I've enjoyed.🗞️ Like newsletters? Digital Marketing TakeawayAbout This ShowSmall Business Sweet Spot is a podcast show created by Compass Digital Strategies LLC. Founder, Barb Davids, wanted to create a show that was more direct and to the point around topics that improve our small businesses and personal lives. A self-professed podcast junkie, she listens to a variety of shows on her runs and road trips.Compass Digital Strategies is for people who are tired of their website being the thing that stresses them out. Around here, it gets simpler. We’re not here to add more to your plate. This is about having someone who sees what you’re dealing with and helps you sort it out. Clearly. Personally. In a way that doesn’t make you want to pull your hair out.
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Speaking Isn’t About Perfection, It’s About Presence (Bonus EP58)
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